Jason Derulo booking

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Since ruling the airwaves last year with his self-titled debut—which sold 850,000 copies worldwide,
spawned three Top Ten hits, and landed him the 2011 BMI “Songwriter of the Year” award—multitalented artist Jason Derulo has not slowed down.
The 21-year-old chart-topper is set to release his eagerly awaited sophomore effort, Future History, on
Beluga Heights/Warner Bros. Records on September 27th…. “It’s where I see myself going in the
future,” says Derulo of the meaning behind the album title. “These are the songs I’m going to be
singing for the rest of my life, and I’d like my music to live on after I’m no longer around.” Future
History finds Derulo moving seamlessly from ultra-sexy urban dance tracks to poppy love songs, once
again offering up a unique genre-blurring blend of varied sounds deeply rooted in pop. This time,
production is handled by The Fliptones, including the first single and instant summer anthem “Don’t
Wanna Go Home,” as well as hitmakers J.R. Rotem, Frank E, The Dream, and Eman.
“On this album I just wanted to be me,” explains Derulo, who wrote all of the songs on Future History
either by himself or in collaboration with top names like Kara Dioguardi, The Dream, and Claude Kelly.
The new batch of songs reflects a newfound maturity in Derulo’s personality as well as the music that
he’s eager to share with his fans. “I was 19 before and now I’m 21 and I’ve really kind of found myself,”
he says. “So you can hear a whole new person, a new being almost.” While recording in Serenity
Studio in Los Angeles, Derulo created the ideal vibe to inspire the creative process. “Music becomes
conversational and real,” says Derulo of his ritual of keeping the studio dimly lit with candles so he can
put himself in the place he’s singing about in each song, and express exactly what he’s feeling. “I’m
not diluting what I’m saying with a pen, and I’m not editing myself. I’m saying what I feel.”
He’s certainly not shying away from his romantic side on Future History, with songs like “It Girl”—on
which he sings of his ideal woman being his “greatest hit”—and “Breathing,” a gorgeous love song that
also pays tribute to his late cousin with such lyrics as, “I only miss you when I’m breathing.”
“The lyrics are heartfelt, but they’re hidden behind a beat that makes them seem very light,” says
Derulo of exposing his softer side on the song, which also features him breaking into an impromptu
African chant. “That’s what I think is so cool about it. The song has both a positive and negative vibe.
You have both elements.” And you won’t find Derulo holding back when it comes to the details of
sexual relationships on tracks like “Make It Up As We Go,” an ode to friends with benefits, and the
testosterone-fueled “My Shit,” which he says is the result of his “no boundaries” approach to
expressing himself. “It’s pretty graphic,” admits Derulo with a laugh. “It’s a super-manly sexual side,
rather than a gentle sexual side. I think there should be a balance. It’s about an amazing time in the
bedroom and just giving ownership to what’s mine.”
Derulo has been honing his songcraft for as long as he can remember. Raised on a healthy diet of
Prince, Michael Jackson, Elvis, and Madonna while growing up in Miami, Derulo composed his first
song, a little ditty called “Crush On You,” on the piano at just eight years old. By the time he was a
teen, he was attending the American Musical and Dramatic Academy in New York, where he also
competed for and won The Apollo’s Grand Championship in 2006. At the age of 17, Derulo composed
and sang the chorus to “Bossy” for Southern rapper Birdman, and soon became a sought-after
tunesmith, crafting songs for hip-hop star Lil Wayne, R&B singer Cassie, and girl group Danity Kane,
to name a few. Around this time, producer J.R. Rotem’s brother Tommy was searching for artists to
sign to Rotem’s new label, Beluga Heights, and contacted Derulo through his MySpace page and
invited him out to Los Angeles to pen songs for Sean Kingston’s second album.

“Jason is one of those guys who can write songs for other people but has a career of his own,” says
Rotem, who produced “Pick Up The Pieces,” “Be Careful,” and “Dumb” on Future History. Rotem
quickly realized that Derulo belonged in the spotlight himself. “Jason can write pop songs for women
to sing, R&B for men to sing, he can write ballads; he’s very eclectic,” Rotem says. “He has really
inspired us.”
Produced by Rotem, Derulo’s debut album brought him a string of smash hit singles last year—the 3xplatinum “Whatcha Say” and the 2x-platinum “In My Head” and “Ridin’ Solo”—making Derulo the first
male solo artist to score consecutive No. 1′s on Billboard’s Pop Songs radio airplay chart in its 17-
year-history with his first two entries. Also that year, Derulo tried his hand at acting, appearing in the
MTV feature film Turn the Beat Around in between tours with two of the biggest acts in the world—first
on a six-week stint with Lady Gaga on her sold-out “Monster Ball” tour of North America, and then as
support for the Black Eyed Peas in Canada—before headlining his own tour. Since then, Derulo’s live
show has continued to grow. “The venues have doubled in size which is pretty cool,” he says. “It’s
crazy that it happened in two years.”
Derulo plans to take Future History on his most extensive world tour yet, which will begin in Europe
before hitting Australia and America, where he’s sure to put on his most memorable shows to date.
“I’m excited to perform this album all over the world,” Derulo says. And fans can expect to see him
continue to evolve, as he mounts an even bigger live production, complete with never-seen-before
dance moves and plenty of costume changes. “My goals for myself are almost impossible to reach,”
explains Derulo when looking to the future. “It’s just me doing what I’m doing, and that is making music
for the world, and hopefully making it a brighter place for somebody.”